Generational Shifts

November 3rd, 2009 by La Piana Consulting

Many next generation social sector leaders are interested in greater life/work balance – not a defining feature of the nonprofit sector. They are also less ideologically driven and more interested in solving problems. As corporations offer more opportunities for engagement in solving social problems, the nonprofit sector, as a destination, may be less appealing.

If this young talent can work for a corporation, make a good living, and still do socially meaningful work, why would they choose to work for a nonprofit?

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