A sense of urgency. Experts like John P. Kotter say it’s a key and necessary ingredient for successful organizational change. Without it, even the best designed efforts amount to little more than going through the motions.

But many nonprofits are so accustomed to working in adverse conditions – doing more with less, making compromises, and inhabiting a reality in which the stretch goal is to be “sustainable” rather than to truly thrive – that they may be desensitized to what urgency really feels like. Like the proverbial frog in the pan of boiling water, these organizations have adapted so well to an increasingly hostile environment that perhaps the impetus to do something about it comes too late.

Take strategic restructuring. It is encouraging that partnerships are now viewed as a positive strategic choice rather than an option of last resort, but the flip side is that we now see more nonprofits coming to the table with the view that collaboration is “nice, but not necessary.” Many of these are on solid enough footing to continue working on their own, but fail to recognize that this also makes them better positioned to engage in restructuring and more attractive to potential partner organizations. Lacking a sense of urgency, they may hesitate to own the process or really invest in moving it along. The risk here is that the window of opportunity to proactively choose a collaborative strategy rather than being compelled to it may not be open for long. Should they find themselves facing a real crisis, they may wish they had acted sooner.

Succession planning is another good example. Five or six years ago, reports like “The Leadership Deficit” touched off a sense of real urgency across the sector. The Boomers are retiring! Who will be left to lead our organizations? The mass exodus didn’t exactly manifest as predicted, as we all now know, but how many nonprofits have taken advantage of the reprieve as an an opportunity to engage in recruiting talent and developing leadership for when the day does come – as it surely will – when new leaders must take the helm?

Nonprofits face an increasingly complex set of challenges and opportunities, from major demographic shifts to competition from for-profit providers to political pressures and global economic uncertainty. The water’s getting warmer.

Do you feel the heat? Is it time to make a leap?

I just checked my Twitter feed, then my profile. I am following 25 people. In that small number I seem to be unusual. Among the 330 people following me many are also following hundreds if not thousands of other people. Does this make me feel a little less special? Yeah, but that’s not my point here.

I use Twitter for work, and my work is all about the social sector. So I assume my followers form a cross section of the sector. A typical follower of mine is following 500 people. The all-time Twitter-holic on my list is following me plus 37,695 others. The most followed individual in my orbit who is not a politician or an institution has 340,757 followers. This made me stop and think – how do you follow 37,000 people on Twitter? For that matter, how do you follow even a mere 500?

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